72 DPI – Building Brands & Connecting Ecosystems

Designing Ecosystems for Sustainable Scale

Growth today is no longer linear, it’s networked.

01

Align the Ecosystem

Ensure all stakeholders move together toward shared goals. Alignment turns scattered efforts into a coordinated, high-impact ecosystem.

02

⁠Integrate the Ecosystem

Connect capabilities, resources and processes across functions so the ecosystem works seamlessly, unlocking full potential for growth.

03

Activate the Ecosystem

Transform relationships into dynamic networks that generate value, create lasting connections and drive sustainable growth across the ecosystem.

About 72 DPI
Ecosystem Impact Framework™️

About The 72 DPI Ecosystem Impact Framework™️

The 72 DPI Ecosystem Impact Framework™️ is our proprietary model designed to turn ideas into sustainable, scalable impact.

This framework is more than a process - it’s a blueprint for building ecosystems where ideas, people and partnerships come together to unlock growth, amplify influence and create measurable, lasting value.

Strategy Set Direction. Align Vision.

We start by clarifying purpose, priorities, and goals to chart a clear path forward.

Story Craft Narratives. Build Distinctive Brands.

We turn ideas into memorable stories that connect, inspire, and resonate.

Synergy Forge Partnerships. Multiply Impact.

We create collaborations and networks to unlock shared opportunities and growth.

Strength Build Capability. Empower Talent.

We develop the skills, leadership and culture that drive confident execution.

Systems Design Structure. Enable Execution.

Create processes, platforms and frameworks that drive efficiency, consistency and scalable performance.

Scale Expand Reach. Accelerate Growth.

We leverage ecosystems, partnerships and platforms to amplify presence and unlock new opportunities.

Sustain Create Value That Endures.

We embed resilience, responsibility, and long-term thinking so success endures.

Strategy

Spark

Synergy,

Studio Scale Sustain

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Connecting Networks. Compounding Growth.

At 72 DPI, we don’t just work in silos - we create an integrated support ecosystem for founders, women entrepreneurs, MSMEs, institutions and consumer brands. At the intersection of strategy and scale, we integrate ecosystems that evolve and compound over time.

Startup Mentor &
Marketing Consulting

Through platforms like Stanford Seed, Startup India, Atal Innovation Mission, and Startup Odisha, we mentor founders in building clear brand positioning, scalable architectures, and market-aligned narratives for sustainable growth.

Investor Connect &
Pitch Ecosystems

We help founders sharpen their investor narratives and align brand strategy with capital readiness. Through national and state-led startup platforms, we refine pitch structure, brand positioning, and business clarity - ensuring ventures present not just products, but scalable ecosystems.

Women-Led
Enterprise Networks

Through collaborations with Women in Big Data, INWEC, Yukkee Global, and Encubay, we empower women founders to strengthen leadership positioning, build scalable ventures, and move from participation to market authority.

MSME & Grassroots
Enterprises

In partnership with the Ministry of MSME, Government of Odisha, and PM Vishwakarma initiatives, we design structured brand and market-readiness programs across districts. Our work equips MSMEs, SHGs, and artisan enterprises with scalable positioning and commercial confidence to thrive in competitive markets.

Founder-Led
Brand Architecture

We help founders evolve from operators to category-defining leaders. By crafting clear narratives, establishing authority, and designing cohesive brand hierarchies, we build founder-led ecosystems that amplify personal branding, trust, and long-term equity.

D2C & Consumer
Brand Ecosystems

We streamline product offerings, define clear product stacks, and design cohesive brand hierarchies. Our approach turns fragmented portfolios into integrated consumer ecosystems, ready for growth, partnerships, and market impact.

Every-Scale Events
That Build Ecosystems

From mega business events to intimate roundtables, we craft online and offline experiences that connect women entrepreneurs, startups, MSMEs, industry leaders, and policymakers into thriving ecosystems. With 4+ lakh participants, our events turn visibility into influence and conversations into measurable growth.

Academic &
Institutional Ecosystems

72 DPI bridges learning and real-world strategy, partnering with IIT Bhubaneswar, XIMB, AIESEC, SOA University and Centurion University. Through workshops, panel discussions, mentoring, knowledge-sharing and faculty development programs, we equip emerging leaders with ecosystem-driven thinking that extends far beyond the classroom.

Connect, collaborate, and grow within the 72 DPI ecosystem Contact us now

Mountain Brewed Coffee

Strengthening a GI-Tag Wayanad Robusta Coffee Brand

72 DPI crafted brand positioning, storytelling, and e-commerce strategy. We strengthened the founder’s LinkedIn presence, connected the brand to cafés, roasters, and international markets and activated events, exhibitions and media features like Better India to drive growth credibility and improved brand presence.

Case Study

Odra Solar & Sustainable Power

Strategic Partnership & Collaboration

72 DPI collaborated with Odra Solar to build a unified growth Ecosystems. By shaping brand identity and crafting investor-ready narratives, we connected Odra Solar with corporate partners and essential stakeholders. The partnership covered online and offline initiatives, office branding, events, and compliance-aligned business processes, enabling the venture to scale with credibility, visibility, and operational excellence.

Case Study

INWEC Business Mela

Empowering Women Entrepreneurs

As strategic branding and marketing partner, 72 DPI led end-to-end execution - from concept design and event management to branding, media & PR, digital promotion, on-ground signage, and partnership connect. Every element was aligned to showcase women-led enterprises, ensure seamless engagement, and amplify visibility, making it an impactful platform for women entrepreneurs in Odisha & the first of its kind in India.

Case Study

Shaping the Future, One Sector at a Time

Promising Sectors Where 72 DPI Drives Impact

We partner with high-growth, high-impact sectors that are shaping the future—unlocking value, activating ecosystems, and creating sustainable economic and social outcomes.