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Branding / Consulting

We understand the sensitivity of branding & its implication on the business. We take every measures to understand what is your market segment?, who are your target buyers? How would you want to position yourselves?

It is through our effective & proven branding strategies we develop a comprehensive positioning strategy that will guide you out of the shadows and into the limelight. Our work has demonstrated significant achievements in business growth and brand development helping our clients to garner lasting results.

The most important element of your brand is your
BUSINESS LOGO.
We have the expertise in recognising your business objective, your business vision & accordingly translate it to a very creative logo to represent your business & enhance your brand values. We create a visual language for your brand that is consistent across different contexts.

Our team of designers will assist you to brand your logo, business cards, business letter heads and even your social networking profile to have to form a coherent whole. Brands that have a consistent visual language make a more memorable impression & give your business a head start.



Key Benefits of the Service

The strategies behind designing a successful and remarkable logo involves a process which progresses through various stages of understanding, research, development, feedback and changes. 

Research

Our initial approach involves a detailed research around the company/ business name, nature of business, keywords best to describe the brand, etc. The information will help us better determine your requirement and ensure we’re on the same page. Additional research may be required to learn about your industry, competitors, etc.

Designing

With this better understanding of your expectations, we can begin brainstorming and sketching out ideas onto paper. This is an important step and the aim here is to come up with as many quality designs as possible in the timeframe your project allows. Next is the task of selecting the best of the rough ideas, and making them more presentable. This involves scanning sketches into the computer, converting ideas into digital format, choosing appropriate fonts and color schemes.

Presentation

We will present you the agreed mock ups for you to decide & finalize. This will provide you good options to select & give you a better sense of what the branding will look like in real life application, or as part of a cohesive brand.

Revisions

Upon your feedback, any necessary changes to the presented designs will be addressed (i.e. color, type, graphic modification).

Finalizing

Upon your approval of a logo, the final image with the best resolution will be shared with the client as per the agreed process.